Snap thinks its chunky, pricey smart glasses are the future of human computing, powered by a new AI app and features that do everything from translating languages to improving your golf swing.
Courtesy of SPECS Save this story Save this story Snap, the company behind Snapchat and a new pair of $2,195 augmented-reality smart glasses, is finally sharing more about what its glasses can actually do. Details came at a launch event in Los Angeles, where the company also announced a new AI service that anticipates what you want to do while wearing the glasses - or even just using your phone or laptop.
Snap announced its latest Specs in June at the Augmented World Expo tech conference. It says it will begin shipping them to buyers sometime this fall. They are expensive and look huge and heavy to wear, uncomfortable even on Snap CEO Evan Spiegel's ears when he wore them at the AWE reveal, something he was widely mocked for online and that left people worried about how comfortably these glasses would fit. (Spiegel later posted on X with a picture of his unburdened ear, writing, "that's just what my ear looks like.")
Despite that, Spiegel and the company repeatedly reiterated that Snap's goal with the glasses is to make "computing more human."
Courtesy of SPECS Here are some things you can do with the Specs glasses:
Snap is also pitching Specs as an enterprise product. It has partnerships with Salesforce, Amazon, and Nvidia to build out features that bring up codes or specs in the wearer's field of view. They could also be used to find parts on a product or check backstock for an item. (Google similarly had an enterprise version of its Google Glass project but shut it down in 2023.)
Snap seems keen to separate its glasses from the ongoing criticism surrounding camera-equipped smart glasses like the Ray-Ban Meta glasses , which have been called "pervert glasses." (Ironic, considering Snap popularized the category with its original Spectacles , designed to record hands-free video for Snapchat Stories.) An LED indicator lights up when the cameras are actively capturing video or taking a photo.
Snap representatives have said the Specs "do not record the world to understand it," noting that the glasses do not use facial recognition to identify people. WIRED found code in Meta's apps earlier this year indicating the company was experimenting with a facial recognition feature on its smart glasses, but Meta subsequently removed it .
Snap also wants in on the AI chatbot game. At its event, the company announced a brand-new AI service called Specs Intelligence. The app releases today and will work on iPhone, Mac, and the Specs glasses. You don't need the glasses to use the app.
Snap calls Specs Intelligence an "anticipatory AI," meaning it collects data about your day-to-day life and tries to envision what you want to do. The features will sound familiar if you've interacted with any AI chatbot that syncs with your calendar, email, or location info. It can help find a hotel, book travel plans, or answer questions.
Snap says its AI service organizes information based on "corners" like work, family, and goals. The AI "builds an understanding of your goals, priorities, relationships, and routines from the apps and tools you choose to connect." That sounds like a whole lot of data collection will be necessary to build out a holistic picture of what you want in life.
Starting on October 1, people can go to a Specs First Look demo at the Westfield Century City shopping center in Los Angeles to try before they buy.
But Spiegel routinely drums the "making computing more human" line without really reckoning with what its Specs are. Snap wants them to be a social gadget that lets people play games together, but one pair would cost you more than buying a PlayStation 5 for three of your friends. The company wants people to wear them while playing sports, but the glasses are huge and heavy. Will that be comfortable? How do you look down at a soccer ball and keep the glasses on your face?
I guess it's up to the humans who want to wear them to figure that out.
In your inbox: WIRED's most ambitious, future-defining stories
Boone Ashworth is a staff writer on the WIRED Gear desk, where he writes about connected hardware, sustainability, and the right to repair. He graduated from San Francisco State University and still lives in the city. He is currently training to be a virtual reality DJ. ... Read More Staff Writer Topics snap Snapchat smart glasses Wearables augmented reality cameras privacy Read More Which Google Pixel Phone Should You Buy? Let us help you choose the right Pixel phone. Plus, check out our Pixel accessory recommendations and smart software tricks to try. Julian Chokkattu Here's Everything Apple Announced Today The company's September event introduced Apple's first ever foldable iPhone, along with new iPhone 18 Pro models, updates to the Apple Watch, some AirPods, and more advances to Siri AI. Boone Ashworth Ring Coupon Codes: 50% Off Discover how to save on Ring cameras, doorbells, outdoor cameras, and more. Nena Farrell Everything New You Can Do With Siri AI When iOS 27 arrives, it will bring with it a fully revamped assistant for your iPhone. David Nield The Top New Features in Apple's iOS 27 and iPadOS 27 The latest iPhone update is chock-full of smart upgrades, with a big focus on improvements to Siri. Julian Chokkattu Apple Doesn't Want You to Worry About the New Apple Watch's Listening Features The new Apple Watch includes several "intelligent" listening features that have privacy and security baked in. But the protections can't change the facts of what the tools do. Lily Hay Newman The Apple Watch Gets Its Siri AI Upgrade Apple's latest smartwatches - the Apple Watch Series 12 and Ultra 4 - get a faster chip, expanded health tracking, and new Siri capabilities. Plus, the ceramic finish is back. Boutayna Chokrane Why the Hottest New Wearables Want to Be Ignored Burnt out on wrist buzzes and notification overload? A new crop of minimalist wearables promises to collect your health data without demanding your attention. Andrew Williams Every Samsung Galaxy Phone Comes With This Unique Add-On It's called the Edge Panel. Here's how to make the most of it. David Nield How to Watch the Apple September Event Apple's annual hardware launch event may feel different as the company welcomes a new CEO alongside a folding iPhone. Boone Ashworth Boox Just Announced the Palma 3 E-Reader The e-paper device maker also launched two new color digital notebooks last night, the Note Air6 C and Mini C. Nena Farrell Stop Touching Your Keyboard. Use This AI-Powered Microphone Instead The Relay Q, due next year, is the latest attempt to reposition voice as the most seamless method for human-computer interaction. Julian Chokkattu Wired Coupons Code promo Canon 10% Off Canon Promo Code + Up to 30% Off
Reporting synthesized and verified under Nexvoro.tech editorial guidelines. Full primary records referenced via Wired.
Matthew Stafford and Davante Adams dominated the gridiron as the Los Angeles Rams cruised to a commanding 28-6 victory over the New York Giants. However, the lopsided affair was severely marred by a potentially devastating MCL sprain suffered by Giants rookie quarterback Jaxson Dart.
NFL legend Aaron Donald made a triumphant and surprising return to the gridiron, wreaking havoc in the Los Angeles Rams' dominant rout of the New York Giants. The defensive powerhouse admitted the game felt surprisingly slow despite his two-year retirement.
The New York Giants' promising start to the season crashed to a halt on September 21, 2026, after a 28-6 blowout loss to the Los Angeles Rams was overshadowed by a severe knee injury to rookie quarterback Jaxson Dart. Initial medical evaluations point to an MCL sprain, throwing the franchise's offensive strategy into immediate turmoil.
