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No iPhone Ultra? Report Claims Apple's First Foldable Is the iPhone Duo

Trending on Google Trends US (iphone ultra) with 100K+ searches search interest. No iPhone Ultra? Report Claims Apple's First Foldable Is the iPhone Duo PCMag Foldable iPhone Duo Will Start at $2,000, Won't Launch Until ...

By Nexvoro Trends Wire
PUBLISHED WED, SEP 9, 2026 5:59 PM UTC6 MIN READ
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  • Primary development verified via Google Trends US (100K+ searches) / PCMag.
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No iPhone Ultra? Report Claims Apple's First Foldable Is the iPhone Duo
PHOTO VIA GOOGLE TRENDS US (100K+ SEARCHES)NEXVORO EDITORIAL WIRE

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The Duo will be available in white and dark blue, start with 256GB of storage, and cost $2,000, says Bloomberg's Mark Gurman.

Apple is expected to unveil its first-ever foldable iPhone today, and a report published just hours before the launch event claims that the device will be called the "iPhone Duo."

In-Depth Developments & Factual Context

The last-minute scoop comes from Bloomberg's Mark Gurman and contradicts claims by most other leakers that the device would be called the iPhone Ultra . Though surprising in that sense, it isn't unusual for Apple to use short, three-letter model names. The company already uses Pro, Air, and Neo for its MacBook models, and Air and Pro for its iPhone and iPad models.

Regarding the features of the iPhone Duo, Gurman says it will come with an A20 Pro chip and run apps side by side on the main screen. The device will have two 48MP rear cameras, a 12MP front-facing camera for video calls, and support for the Apple Pencil stylus.

While visible thick creases have been a problem on foldable phones, previous rumors have indicated that Apple has developed a product with minimal to no visible creases on the main screen.

Industry Impact & Strategic Analysis

According to Gurman, the base variant is expected to come with 256GB of storage and will be priced at $2,000. Higher-capacity variants may go up to $3,000. Samsung's direct competitor to Apple's passport-style foldable, the Galaxy Z Fold 8 , launched last month and starts at $1,899. Google's Pixel 11 Fold Pro also starts at the same price.

The iPhone Duo will be available in two colors, white and dark blue, and it "will go on sale as early as October," the reporter adds.

Thankfully, we won't have to wait for long to find out whether these rumors about Apple's first foldable are true. The company's "Surprise and Shine" launch event is set to start at 10 a.m. PT / 1 p.m. ET today. You can watch the video presentation on Apple's YouTube channel , and follow PCMag's live coverage from the ground .

Forward Outlook & Market Perspective

Alongside the iPhone Duo, the event is expected to see Apple unveil the iPhone 18 Pro and Pro Max , AirPods 5, Apple Watch Series 12, and the Watch Ultra 4. Amid rising memory costs , Gurman says the company plans to raise prices on its Pro and Pro Max models by $100.

This would not be the first foldable "Duo" phone. The Microsoft Surface Duo came out in 2020, but it fared poorly in our tests and was largely considered a flop .

Jibin is a tech news writer based out of Ahmedabad, India. Previously, he served as the editor of iGeeksBlog and is a self-proclaimed tech enthusiast who loves breaking down complex information for a broader audience.

PCMag.com is a leading authority on technology, delivering lab-based, independent reviews of the latest products and services. Our expert industry analysis and practical solutions help you make better buying decisions and get more from technology.

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